Pierre Gasly Eyes Future Career in Fashion: “Definitely Going to Get Into This World”

Alpine Star Pierre Gasly Opens the Door to a Life Beyond Formula 1

Pierre Gasly has never quite fit the traditional mould of a Formula 1 driver. Yes, he is fiercely competitive, technically sharp and fully committed to life at the highest level of motorsport. But alongside the helmets, race suits and engineering briefings, there has always been another side to the Frenchman — one that feels just as at home discussing fabrics, cuts and silhouettes as it does tyre degradation and lap time deltas.

Now, Gasly has openly admitted that a future career in fashion is not just a passing interest, but something he genuinely sees himself pursuing once his racing days are over. Speaking candidly on Formula 1’s Off The Grid podcast with Lawrence Barretto, the Alpine driver made it clear that fashion is more than a hobby.

“I’m definitely going to get into this world at some point,” Gasly said. “I just like the creativity behind it, and that’s why, at the end of the day, I want to discover other worlds.”

For a driver still very much in the middle of his F1 career, it was a refreshingly honest insight — and one that feels completely on brand for Gasly.

Milan: Where Pierre Gasly’s Love for Fashion Took Shape

Pierre Gasly | Formula 1 Driver

Gasly traced much of his growing passion back to a move that had nothing to do with racing lines or lap records: relocating to Milan. Living in one of the undisputed fashion capitals of the world clearly left a lasting impression.

“The first time I came to Milan, every man, every woman, I was just staring like, ‘How beautiful are these people?’” Gasly recalled. “The style, everybody’s very elegant.”

What struck him most wasn’t flashy celebrity fashion, but the everyday confidence and effort people put into how they present themselves.

“From 15 years old to 75 years old, I’ve seen the coolest grandmas walking around town,” he added, laughing. “When you’re in Milan, when you go out, you need to make sure that you wear some nice stuff.”

It’s a revealing comment. For Gasly, fashion isn’t about chasing trends or status. It’s about expression, identity and creativity — values that increasingly resonate with modern athletes.

Fashion in the F1 Paddock: From Side Interest to Statement

Formula 1 has changed dramatically over the past decade. Once a world dominated by uniform sponsor shirts and anonymous paddock attire, it has gradually become a place where drivers express individuality — and fashion has played a major role in that shift.

Gasly is among a generation of drivers who see the paddock not just as a workplace, but as a platform. His carefully chosen outfits on race weekends are rarely accidental. They reflect mood, confidence and personality, without ever feeling forced.

And he is quick to acknowledge that he didn’t blaze this trail alone.

Lewis Hamilton’s Influence on a New Generation

Gasly has repeatedly spoken about the impact Lewis Hamilton has had on Formula 1’s cultural landscape — particularly when it comes to fashion and self-expression.

The seven-time world champion has become synonymous with bold style choices, turning the walk to the paddock into something closer to a runway show. Hamilton’s collaborations with brands like Prada and Valentino, as well as his role as co-chair of the 2025 Met Gala, have redefined what it means to be an F1 driver off the track.

“It’s important to say that without him, things would be different these days,” Gasly told Sky Sports F1 back in 2023. “I think Lewis opened a lot of doors for all of us.”

Gasly believes Hamilton’s influence extends far beyond clothes.

“The mentality has changed slightly,” he explained. “Especially if you look at other sports, like the NBA in the States, it’s very different. People have a lot more space to express themselves.”

In that sense, fashion becomes a symbol of freedom — the freedom to be more than just an athlete.

Creativity as an Outlet Away from Racing Pressure

Formula 1 is an all-consuming world. The pressure, the scrutiny, the relentless schedule — it leaves little room for mental escape. For Gasly, fashion seems to offer exactly that.

There is something deeply appealing to him about the creative process: the way ideas become physical, wearable expressions. Unlike racing, where margins are microscopic and mistakes are punished instantly, fashion allows exploration and imperfection.

“I like discovering other worlds,” Gasly said — a phrase that says a lot about how he views life beyond the cockpit.

It’s also telling that his interest has grown stronger, not weaker, as his career has matured. Gasly is no longer a rookie finding his feet. He’s an experienced F1 race winner, comfortable enough in his identity to explore who he might be after racing.

A Future Beyond Formula 1, Not a Distraction From It

Crucially, Gasly is not suggesting fashion is a distraction from his current goals. If anything, it appears to complement his racing career.

Many elite athletes talk about the importance of balance — something outside sport that keeps them grounded. For Gasly, fashion seems to play that role. It allows him to switch off from lap times and championships, while still engaging his competitive and creative instincts.

And there’s no sense of urgency. At 29, Gasly still has plenty of racing ahead of him. But he is clearly thinking long-term.

“I’m definitely going to get into this world at some point,” he said — not if, but when.

From Paddock Style to Industry Player?

What that future might look like remains open. Gasly hasn’t spoken about launching a brand, designing collections or becoming a brand ambassador full-time — but all of those paths feel plausible.

Given his profile, connections and genuine interest, it’s easy to imagine Gasly transitioning smoothly into the fashion industry. Unlike some athletes who attach their names to projects from a distance, Gasly gives the impression of someone who wants to understand the craft.

His curiosity about creativity, combined with his appreciation for style at every level — not just high-end fashion — suggests he could bring something authentic to the space.

Formula 1’s Changing Identity

Gasly’s comments also reflect a broader evolution within Formula 1 itself. The sport is no longer just about speed. It’s about personality, culture and connection.

Drivers are no longer expected to fit a single template. They are encouraged — even expected — to show who they are beyond the helmet. Social media, global audiences and crossover appeal have changed the equation.

In that world, a driver like Gasly, who speaks openly about art, fashion and life beyond racing, feels perfectly in tune with where the sport is heading.

Pierre Gasly, Alpine

A Glimpse of Pierre Gasly’s Next Chapter

For now, Pierre Gasly remains fully focused on Alpine and the challenges ahead in Formula 1. But his words offer a glimpse into a future that feels both exciting and entirely natural.

Fashion, for Gasly, isn’t about image. It’s about creativity, expression and curiosity. It’s about discovering new worlds — just as he once discovered the world of Formula 1 as a teenager.

Whether he ends up designing clothes, collaborating with luxury brands, or simply becoming a respected voice within the industry, one thing is clear: when Gasly eventually steps away from racing, he won’t be stepping away from passion.

“I’m definitely going to get into this world,” he said.

Given his track record of committing fully to whatever he does, it’s hard to doubt him.